Penny The Window Dresser
Exceptional Window Displays, Extraordinary Service.
30 years of window dressing…
I am a visual merchandiser with a successful freelance portfolio. I continuously seek new opportunities to extend my folio and further demonstrate my creativity and experience. The visual displays I facilitate add value to business by attracting maximum sales potential through innovative merchandising concepts.
It is my intention to make a strong and effective impact with visual merchandising and to demonstrate creative flair with store layouts, point of sale promotion and window displays.
The importance of a strong brand identity and striking visual displays…
I believe the most effective way to achieve the best visual display is to maintain a hands-on approach, thus developing an excellent working relationship with the client. Working with a clients brief, developing a strong brand strategy to deliver the highest level of visual merchandising and window displays.
Using in-house services, I can deliver a strong brand identity with eye catching window displays for all of my clients.
Where have you seen my work?
“Very happy with the service and resulting window display. Sales wise, we sold more product in October within that outlet than we had sold the rest of the year combined. The window display was a roaring success”
– Berry Bros. & Rudd
“Thanks again for another stunning set of windows Penny”
– Robert Smart Menswear, York.
“Hi Penny. The window looks FANTASTIC!! Thank you so much. The Harrogate team are all over the moon with it.”
– Bayfields Opticians
“We are really happy with the window displays. They are really striking.”
– Jeroboams, London.
“Drapers had fun judging womenswear brand Latte’s windows competition, which challenged indies across the UK and Ireland to come up with head turning displays for their Autumn lines. The winner was Penny’s window for its simple, but quirky take. The nonchalant mannequins showed the clothing beautifully and epitomised Italian cool.”
– Drapers Record