Penny The Window Dresser
Freelance Window Dresser & Visual Merchandiser
My Passion for Window Dressing & Visual Merchandising
I have over 30 years of visual merchandising experience within the retail, luxury retail, food & drinks industry and the motor trade industry.
Having dressed with many high street retailers such as John Lewis, Oasis, Kookai & Sainsbury's, I then went on to university to study Textile, Fashion & Business Retail Management at Herriot Watt University, achieving a BSc Hons degree.
I work with many clients and support both small independent retailers and large multiple sites with their visual merchandising needs.
I currently have bases in the South West of England and the South West of Scotland. I am available to travel throughout the United Kingdom and Europe. No project is too small and I offer every aspect of visual merchandising and window dressing.
These include;
Window design and installation
Instore merchandising and displays
Vinyl graphic production and installations
Prop sourcing and prop hire
Coaching and guidance on visual merchandising
Visual Merchanding Consultations
Event Displays
Bespoke Hand Made Displays
Window Dressing & Visual Merchandising clients past and present include…..
Nespresso UK & Ireland
Harvey Nichols
Selfridges
Harrods
Berry Bros. & Rudd
John Lewis
Robert Smart Menswear, York
Burberry
Yankee Candle
R Barbour & Sons Department Store, Dumfries
Mercedes Benz
The Kilted Christmas Tree Company
Brink-Nordic
Cavendish Clinics, London
Columbia
The North Face
Marie Chantal, Notting Hill
Ariella
BMW UK
The Little Yorkshire Candle Company, York
Nice N Naughty
Swanky Pants
Mini UK
BMW Motorrad UK
Cadman Wealth Planning Ltd, Bristol
The Care Shop & Feet First Podiatry, Dumfries
Mary Jeffery Beauty Salon, Dumfries
Bellissimo Beauty Spa, Bolton
Papas Tailoring, Nantwich
Window displays for Estee Lauder, Clinique, Clarins and Nourish
Window displays for Fantasie, Triumph, Wonderbra and Marie Jo
Interior design and displays for D&G Lifestyle magazine
Salon interior, window displays and design for Jon Walker Hair Salon
Work featured in Good Housekeeping Magazine and Drapers Record
https://www.christmastreeworld.co.uk/blog/christmas-window-dressing-shops/

Nespresso - Barista Campaign

Harvey Nichols - The Kings Ginger Takeover (4th Floor, Leeds)

Robert Smart Menswear - York

The Little Yorkshire Candle Company

Marie Chantal - Notting Hill

Burberry - London Fashion Week

The Ivy - Manchester

Mercedes Benz - Popup Shop, Bluewater